| Author | Diel, Sarah; Heeremann, Wendy; Spychalski, Dominik |
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| Date | 2021 |
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| Type | Conference Paper, Electronic Publication |
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| Abstract | Every day, numerous web tracking tools are used for advertising or as a basis for developing or improving products. The use of these technologies has a significant impact on the privacy of individuals, as they provide service providers with personal data and profiles can be created. From a user’s perspective, it is not always transparent which kind of data is collected and how it is used and transmitted through an interconnected ad ecosystem with a number of participants with primarily monetary interests. This paper analyzes the use of tracking technologies in current practice and its compliance to the consent-requirement of the GDPR. |
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| Conference | Gesellschaft für Informatik (GI Jahrestagung) <51, 2021, Berlin; Online> |
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| Part | Gesellschaft für Informatik -GI-, Bonn: INFORMATIK 2021. Computer Science & Sustainability: 51. Jahrestagung der Gesellschaft für Informatik, 27. September - 01. Oktober 2021, Online und Berlin. Bonn: GI, 2021. (GI-Edition - Lecture Notes in Informatics (LNI). Proceedings P-314), pp. 789-794 |
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